by Jenn Heller

The Story Behind Designers Ware House

For home design enthusiasts, Designers Ware House offers a refreshing blend of curated style, sustainability, and craftsmanship. Founded by owner, Cindy Ware, out of a passion for home flipping and self-expression, the store is a reflection of the belief that every home should showcase unique, beautiful, and functional pieces that represent the owner's personal style.

Curating Quality and Craftsmanship

Designers Ware House focuses on providing high-quality furniture and décor that stand the test of time. Many of their offerings come from United States-based manufacturers, ensuring not only excellent craftsmanship but also supporting local production. This dedication to durability and…

11 Views, 0 Comments

by Jenn Heller

Rediscovering My Inner Child (and a Love for Wildlife!)

Growing up on Long Island, my exposure to wildlife was...limited, to say the least. Aside from the occasional backyard squirrel or a rogue snake slithering onto the patio—let’s just say my daddy handled that situation in a way snake enthusiasts wouldn’t approve of—our “wildlife” was mostly our family dogs. No cats, no hamsters, no guinea pigs. Just loyal, four-legged friends.

Fast forward to raising my own kids, and history repeated itself. Except for a brief two-hour stint with a turtle (which quickly found its way back to the pond), we kept it simple: two dogs.

Now, at the youthful yet ornery age of 56, I seem to be channeling my inner Benjamin Button and revisiting the…

263 Views, 0 Comments

by Jenn Heller


Having a late November birthday always felt like I got cheated when I was growing up. Without fail, my “special day” ended up doubling as a joint celebration with either my cousin or my dad for their birthdays.  On top of that, it also falls on Thanksgiving every couple of years.  It was like a two-for-one deal I didn’t sign up for. Yes, I know—what a selfish brat. Feel free to roll your eyes; I’ve come to terms with it.

Jenn and Dad celebrating birthday me and Dad celebrating our birthdays in 1990.
Don't I look thrilled?

This year, though? My birthday, my rules. I declared it a "me" day, and my better half (bless his soul) was game for the ride. He survived a marathon of not one but TWO local artisan shops (Atlantic Beach Art Market and Seaside Shoppes), dinner…

293 Views, 0 Comments

by Jennifer Heller

Ever wonder why “Career Day” is so popular on TV but rarely happens in real life? That was my exact thought too until my friend Becky Campbell, a Mandarin High School teacher, invited me to speak to her students about real estate and a scholarship opportunity.

Going back to school felt like stepping into a weird time capsule, yet this time, I wasn’t the student.  My audience?  High school juniors and seniors curious about the real estate industry, and let me tell you, I’ve never been more frightened to speak in front of a group.  These were 16 and 17 year old kids and since I’ve raised two kids that were those ages not too long ago I knew I had my work cut out of me.  It can be hard to impress older teenagers, if you know what I…

518 Views, 0 Comments

by Gwinn Volen

Regardless of political affiliation, the upcoming election has become a hot topic in real estate discussions. Some buyers feel anxious about making a purchase just before the election, opting to wait for the outcome rather than committing to a decision.  

While it is common to see a slight slowdown in real estate activity before the November presidential election, historically, elections have not significantly impacted the market.

Slight Home Sales Decline Leading Up to Elections

Chart of  seasonal real estate sales

As you can see in the above chart, some buyers do choose to pause their home searches in anticipation of the election, though this trend has not been dramatic in the past. Additionally, this time of year typically sees a seasonal decline in…

365 Views, 0 Comments

By Gwinn Volen

I suspect each of us has had a recent medical story where either a) it took months to get an appointment b) you felt like a number, not a human or c) you felt like the CYA culture in our medical universe precludes you from getting real answers. 

I found a lump in my breast a couple of weeks ago. It was alarming, though I tried to keep my cool. I scheduled an appointment with my general practitioner, and he confirmed that he felt what I was feeling and gave me imaging orders for an ultrasound and diagnostic mammogram. 

I left the office thinking I'd take those over to my regular imaging center that afternoon to have the scans done hoping to alleviate my anxiety. I called the imaging center, and after waiting on hold, listening to…

611 Views, 0 Comments

The US housing market has been a seller's market for the past few years. But is that changing as inventory rises?

What Is a Balanced Market?

A real estate market is considered balanced when there is a supply of approximately five to seven months of homes for sale. In a balanced market, neither the seller nor the buyer has a clear upper hand. Prices tend to balance out as more choices become available. It's supply and demand.

Nationally, the year started with a three-month supply which has increased throughout the year to four months, a signal that the US housing market is moving closer to a balanced market.  And yet, even with the increase in housing inventory, we aren't seeing a glut of inventory which would signal a crash. 

The below chart…

483 Views, 2 Comments

by Jenn Heller

Did you know that approximately 6.5 million animals enter U.S. animal shelters annually?  As a passionate pet lover, that statistic truly breaks my heart.

Animal Care & Protective Services in Jacksonville, Florida

In addition to the animals in shelters, there are also thousands upon thousands of pets being fostered at any given time while awaiting their forever homes. Fostering plays a crucial role in the adoption process, with an estimated 3.2 million shelter animals finding new homes each year thanks to the dedication of foster families. 

In the Jacksonville area, there are several animal rescue organizations that I admire and support on a regular basis. One such organization is Animal Care and Protective Services (ACPS) where we adopted our sweet boy Joker, formerly known…

329 Views, 0 Comments

by Gwinn Volen

“‘Massive’ Housing Bubble About to Burst.” “The Housing Market Hit A Wall In May/June.” “Why Are Home Prices Still Rising?” “Home Prices Are Still Sky-High.”

Even the experts can’t figure it out. But the general consensus is that high interest rates are keeping supply low as existing homeowners are hesitant to swap a low-interest rate mortgage for a high interest rate mortgage. Despite high interest rates deterring some, many buyers still need to move for various personal reasons, which is sustaining current inventory prices.


Market Overview

As most of you savvy readers know, real estate is a “local” business. What is happening in the broader marketplace may not be happening in your local market.

So, here is what is…

372 Views, 0 Comments

by Aaron Bacus

As a mortgage broker, I understand the unique challenges that self-employed individuals face when trying to secure a mortgage. Traditional mortgage qualifications often rely heavily on W-2 forms and tax returns, which can be a significant hurdle for those who run their own businesses. However, there's an alternative solution for self-employed borrowers: bank statement loans. 

#Bank statement loans

What Are Bank Statement Loans?

Bank statement loans are a type of mortgage designed specifically for self-employed individuals who might not have the typical documentation required for a conventional loan. Instead of relying on tax returns and W-2s, these loans use the borrower's bank statements to determine their income. Lenders look at the deposits made…

369 Views, 0 Comments