Ponte Vedra Focus Blog - September, 2025

What Luxury Buyers in Northeast Florida Really Want

Current Trends, Real Listings, and Smart Takeaways from The Volen Group

When conversations turn to real estate in Northeast Florida, the focus often lands on prices, market shifts, and sought-after neighborhoods like Ponte Vedra Beach, Jacksonville Beach, and the Intracoastal.

But behind every purchase decision is something more personal: a vision of how life could feel in the right home.

At The Volen Group, we help buyers turn that vision into reality—strategically, seamlessly, and with zero guesswork. Here's a closer look at what today’s high-expectation buyers are actually prioritizing, plus examples of how these preferences are showing up in real listings.

What’s Trending Now in Coastal Home Design

Whether relocating, upgrading,…

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Wire Fraud in Real Estate is on the Rise – How to Protect Yourself

by Karen Tyrrell

Buying a home is no question one of the largest financial decisions individuals and families will make. Unfortunately, it has also become a prime target for cybercriminals. In recent years, wire fraud in real estate transactions has skyrocketed, leaving many homebuyers and sellers devastated.

Scammers often pose as real estate agents, title company representatives, or lenders. They send fake emails or texts with fraudulent wiring instructions, tricking buyers into sending their down payment or closing funds to a criminal's bank account. Once the money is sent, it’s often impossible to recover.

How Wire Fraud Happens

Email hacking: Criminals hack into a real estate agent’s or title company’s email account and monitor…

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Marshfront Estate with Dual Water Access in Harbour Island, Ponte Vedra Beach

Dual Water Access. Elevated Living. Iconic Setting.

112 Newport Lane, Ponte Vedra Beach, FL

For boating enthusiasts, this is more than a home—it’s a waterfront lifestyle realized. Set on a private marshfront homesite overlooking Cabbage Creek, this Harbour Island estate offers two rare privileges: a brand-new private dock behind the home (completion expected September 2025) and a coveted 60-foot slip in the Harbour Island Marina. With direct access to the Intracoastal, your coastal adventures begin right at your doorstep.

The Residence

Spanning more than 6,700 square feet, this stately home blends architectural grace with modern comfort. Soaring ceilings, custom coffered details, and rich millwork create an atmosphere of timeless elegance,…

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Emotional Staging That Sells: How to Create a Home Buyers Fall in Love With

Selling your home is more than a financial transaction — it’s an emotional one. While square footage, location, and price matter, the decision to buy is often driven by how a home feels. Emotional staging taps into the senses and psychology of buyers, helping them connect on a deeper level. Done right, it can make your property stand out, sell faster, and even command a higher price.

Why Emotional Staging Matters

When buyers walk into a house, they’re not just evaluating walls and finishes — they’re imagining a life. Emotional staging creates subtle cues that spark feelings of warmth, comfort, and belonging. Studies show that buyers form an opinion within seconds of entering a home. A staged property that appeals to the heart as much as the eyes…

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Helping Kids Shine: Parisi Speed School in Ponte Vedra Beach

At the Parisi Speed School inside the PVB Performance Center, kids aren’t just learning how to run faster—they’re learning how to believe in themselves. This nationally known program has trained more than a million athletes, but here in Ponte Vedra Beach, it feels like family.

Take it from local parents Brittany and Billy Horschel, whose 8-year-old daughter Colbie has been training as part of Girl Power NFL Flag Football for almost a year: “She gets incredible coaching on nutrition, strength, speed, and even flag football technique. But honestly, the best thing she’s gained is self-confidence.”

A Community Built on Performance and Character

Parisi is open to kids from about age 7 through high school, with programs tailored to match where they…

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